Johnbosco "JB" is Head of Asia at LinkedIn Marketing Solutions, where he leads the team working with advertisers across Southeast Asia, Hong Kong and Taiwan. With 14+ years of experience in digital and social marketing, he covers go-to-market and regional sales planning strategies, and spends most of his week helping marketers work out how their marketing investments drive results. He speaks regularly on B2B and AI marketing strategy, including at InnoVEX (Computex) and other industry events across the region.