I am actively working at the intersection of culture, gender, and consumer behavior, helping brands turn complex social realities into tangible human insights. Given 10+ years of experience as a strategic planner, I’ve partnered with FMCG, finance, automotive, and public sector brands including Arla foods, Indofood, Philips, Unilever, Danone, Starbucks, Line Bank, BMW, and Bank Syariah Indonesia.
