

Robin Wheeler is the Chief Revenue Officer at Fetch, where she leads the sales organization, leveraging her extensive 20+ year career in driving revenue teams at major social and traditional media companies. Under Wheeler’s guidance, Fetch's sales organization continues to thrive, helping consumer packaged goods (CPG), restaurant, and retail brands reach today’s consumers and influence their purchasing journeys. Wheeler's strategic acumen and dedication to driving results make her an essential leader in Fetch's mission to revolutionize the consumer engagement landscape.
Prior to joining Fetch, Wheeler held several leadership positions during her 11-year tenure at X (formerly Twitter), where she oversaw sales teams for the CPG, technology and telecom verticals. Wheeler most recently served as X’s Vice President of U.S. Client Solutions, where she onboarded and worked with some of the country's biggest brands including P&G, Kraft, Coca-Cola, Kellogg, and Mondelez. Previously, at X, she also headed up the social media platform's global mobile-app monetization business, MoPub, as Chief Commercial Head. Earlier in her career, Wheeler demonstrated her exceptional sales and leadership skills during her tenure at some of the most recognizable companies in the media industry. At AOL, she served as the Category Sales Manager, driving revenue in the tech, telecom, and retail spaces. There, she successfully launched and led the political category, making a significant impact during the 2010 midterm elections.
Earlier, at Time Inc., she held key roles, contributing to digital and print media sales for People Magazine. Prior she held positions at leading media company U.S. News & World Report, and advertising agency TBWA\Chiat\Day LA in sales and media planning, respectively.
As the Chief Revenue Officer at Fetch, Wheeler is at the helm of revenue growth and strategic development, leading Fetch's dynamic sales team, guiding them to success in achieving revenue targets while cultivating and nurturing essential client relationships. Her role is vital in developing revenue strategies, optimizing the sales process, and ensuring that Fetch's consumer engagement platform aligns seamlessly with the demands of the CPG, restaurant, and retail industries. With a keen eye on market dynamics and a wealth of experience, Wheeler is dedicated to expanding Fetch's capabilities and solidifying its position as a best-in-class consumer engagement platform.