Is Brand Safety in Danger without Cookies? | MMA / Marketing + Media Alliance

Is Brand Safety in Danger without Cookies?

Feb 25, 2022 APAC
Corina Trang Luong Corina Trang Luong Senior Sales Director, DoubleVerify
Nguyen Manh Ha Nguyen Manh Ha Digital Hub Lead - Data Driven Marketing, Unilever Vietnam
Phan Bich Tam Phan Bich Tam Country Director Vietnam, Myanmar and Cambodia & Board Member Vietnam, MMA Global - APAC

With the increased complexity of protecting a brand's image and reputation from threats such as fake news, inappropriate content,.. the importance of Brand Safety has grown exponentially. 

Brand Safety Webinar Series by MMA focuses on assisting marketers in tackling today's challenges by understanding best practices and emphasizing the link between brand safety and performance. 

1) Introduction of Brand Safety
2) Status of Brand Safety Vietnam
3) Top concerns of marketers and publishers
4) Best practice of brand safety
5) Future of brand safety

Downloads & Presentations