The clues to whether businesses are making the right investments now to ensure that they can provide the right experiences across the channels that consumers will come to expect is held in the data from the Wunderman Thompson Future Shopper Report 2023.
Data drives success across much of what brands do to drive their marketing and CX efforts. With advances in AI, and the recent rise of tools that use generative AI, marketers with better data will gain an even greater competitive advantage.
It was so lovely to meet team MMA in person and I just wanted to thank you for having me as a part of the event. It was all so nicely organised and I hope it all went even better than expected!
MMA IMPACT India event was an eye-opener for me. I used this as a learning experience and upskilling. My session with leading D2C startup founders Rashi, Deep, Sukhleen, Hitesh, and Aastha was a great experience to take back home. These founders with their belief in the concept have built digital-first businesses and have understood the pulse of consumers.
