| Page 235 | MMA / Marketing + Media Alliance

September 7, 2021 to September 8, 2021

Secure your 25% premium ticket discount using voucher code MMA@DMEXCO2021

Instructions on how to redeem your voucher can be found here.

 

DMEXCO is the meeting place and a community for key players in digital business, marketing, and innovation. This year, DMEXCO will be held all-digital on September 7 and 8 in the digital event platform DMEXCO @home. Experience networking, exchange and business from anywhere in the world!

Thursday, August 12, 2021 - 3:00am to 4:00am WIB

Watch Webinar

A closer look at Indonesia's mobile market

Region: 
Speakers: 
Sales Manager
Adjust
Group Chief Marketing Officer
CIMB Bank Berhad
CEO
NetzMe Kreasi Indonesia
Webinar Partner:

Wednesday, August 11, 2021 - 6:30am to 7:30am IST

A closer look at India's mobile market

App usage habits and trends saw a drastic change during 2020 as people all around the world turned towards mobile for entertainment, daily tasks and necessity during lockdowns. Within the APAC region, it wasn’t just the number of sessions and installs that increased drastically - the time users spent in-app, the number of sessions they had per day, and the length of the average session also grew.

Region: 
Speakers: 
Founder & CEO
Glassbox Ventures
CMO
Aditya Birla Capital
Founder & CEO
PivotRoots - a Havas Company
Head of Partnerships, INSEAU
Adjust
Country Head & BOD Member
MMA Global India
Webinar Partner:
Watch the Webinar:
Released: 
July, 2021
Region: 

Agenda (SGT)

By the end of the program, participants will be equipped with technical knowledge of Marketing Technologies (MarTech) and the skillful application of evaluating business needs of MarTech stack solutions to architect an efficient and experience-driven enterprise.

Classes are done via the Zoom Conferencing App.

Undefined

Day 1: MarTech Explained & MarTech BluePrint

Day 2: MarTech Adoption & Activity

Thursday, August 5, 2021 - 6:30am to 8:00am IST

Data is focal to business hence it's key for marketers to understand the evolving data landscape, winning data strategies to drive better business outcomes and customer experiences.

MMA India has collaborated with EY to create an industry-first valuable go-to resource to reveal how marketers use consumer data, measure ROI, ensure governance and build data capabilities.

Key insights :

Region: 
Speakers: 
Director - India Consumer Experience, AMEA Media
Mondelez South Asia
Head – Corporate Brand and Communications
ICICI Bank Ltd
SVP, Revenue & Marketing
ALTBalaji
MMA India Board Member; Director & Head of Ads Business (India)
Meta
MMA India Board Chair; Chairman
Sanofi Consumer Healthcare
Partner, Media & Entertainment
EY
Country Head & BOD Member
MMA Global India
Knowledge Partner
Watch the Webinar:

Pages