| Overall Rank: | 26 |
| Points: | 48.3 |
| Awards Won: | 5 |
| Finalist(s) Achieved: | 13 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 0 |
| Silver(s) Won: | 1 |
| Bronze(s) Won: | 4 |
| Location: | Istanbul |
| Region: | EMEA |
| Network: | WPP |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Ecosystem | Turkcell | Turkcell | Mindshare | Turkey | Product and / or Service Launch | Smarties EMEA | Finalist |
Today's Bread Forever | Brennans Bread | Brennans Bakeries | Mindshare | Ireland | Social Media Marketing, Spatial / AR / VR / NFT / Metaverse Tech | Smarties EMEA | Finalist (2) |
Dt. Telekom and partners are utilizing the power of media to generate donations for the earthquake victims in Turkey & Syria | Deutsche Telekom | Deutsche Telekom | Mindshare | Germany | Social Impact Marketing | Smarties Germany | Bronze |
You're the Voice! Your voice, your power against hate speech | Deutsche Telekom | Deutsche Telekom | Mindshare | Germany | Brand Purpose / Activism, Diversity & Inclusion | Smarties Germany | Bronze (2) |
The Most Beautiful Transformation | Filli Boya | Nippon Paint Holdings Co. Ltd | Mindshare | Turkey | Brand Purpose / Activism, Diversity & Inclusion | Smarties Turkey | Finalist (2) |
Seo&Content Strategy For Organic Growth | Filli Boya | Nippon Paint Holdings Co. Ltd | Mindshare | Turkey | Customer (CX) / User Experience (UX) & Design, Data Insights / Contextual Marketing, Personalisation | Smarties Turkey | Finalist (3) |
Real people, Real videos, a Real partnership | Lipton | PepsiCo | Mindshare | Turkey | Creator / Influencer / Celebrity Marketing | Smarties Turkey | Bronze |
Create Your Own Friday | Turkcell | Turkcell | Mindshare | Turkey | Contextual and Geo Targeting, Performance Marketing | Smarties Turkey | Finalist (2) |
Twittburcc | Turkcell | Turkcell | Mindshare | Turkey | Social / Influencer Commerce | Smarties Turkey | Finalist |
Uni Baby Mobile PN Integrated 3D Effect Programmatic Outdoor | Uni Baby | Eczac?ba?? Group | Mindshare | Turkey | Contextual and Geo Targeting | Smarties Turkey | Finalist |
Kentucky Town Cape Town | KFC | Yum! Brands | Mindshare | South Africa | Geo Targeting | Smarties South Africa | Finalist |
Shyft Global Money App | Standard Bank | Standard Bank | Mindshare | South Africa | Lead Generation | Smarties South Africa | Silver |