MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Brands - Vietnam 2023

Heineken


Overall Rank:3
Points:165.2
Awards Won:9
Finalist(s) Achieved:7

Best in Show(s) Won:0
Gold(s) Won:1
Silver(s) Won:5
Bronze(s) Won:3
Region:Vietnam

Campaigns and Awards 2023

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

Festive Unexpected Gift List

Heineken

Heineken

Leo Burnett

Vietnam

Social Media Marketing

Smarties APAC

Finalist

Re-coding Life’s Algorithm with Music

Heineken

Heineken

Leo Burnett

Vietnam

Audio / Voice / Sonic Branding

Smarties APAC

Finalist

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Creator / Influencer / Celebrity Marketing

Smarties APAC

Finalist

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer Journey Marketing - Lead Generation / CRM, Cross Digital Media Marketing

Smarties APAC

Bronze (2)

HEINEKEN Silver x AOV 2022 – CRACK THE CULTURE’S CODE OF GAMING

Heineken

Heineken

Red Star

Vietnam

Gaming, Gamification & E-Sports

Smarties APAC

Silver

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer Journey Marketing - Lead Generation / CRM, Integrated Ecommerce Innovation

Smarties Vietnam

Silver (2)

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact / Promotion, Real Time Marketing, Omnichannel Marketing

Smarties Vietnam

Silver, Finalist (2)

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Omnichannel Marketing, Real Time Marketing

Smarties X

Finalist (2)

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer (CX) / User Experience (UX) & Design, Customer Journey Marketing - Lead Generation / CRM, Integrated Ecommerce Innovation

Smarties X

Gold, Silver, Bronze