| Overall Rank: | 1 |
| Points: | 306.2 |
| Awards Won: | 24 |
| Finalist(s) Achieved: | 19 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 8 |
| Silver(s) Won: | 6 |
| Bronze(s) Won: | 10 |
| Region: | Indonesia |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
#MoltoPemersatuPasutri | Molto | Unilever | Mindshare | Indonesia | Social Media Marketing, Creator / Influencer / Celebrity Marketing | Smarties Indonesia | Silver, Finalist |
Bango x Love Caca - Indonesia's First Virtual Influencer | Bango | Unilever | Mindshare | Indonesia | Spatial / AR / VR / NFT / Metaverse Tech | Smarties Indonesia | Finalist |
Breaking Barriers for Movement | Rexona | Unilever | Mindshare | Indonesia | Brand Purpose / Activism | Smarties Indonesia | Finalist |
Bruntusan Gone, Hijab On | Pond's | Unilever | Mindshare | Indonesia | Real Time Marketing | Smarties Indonesia | Gold |
Building Stronger roots in the Holy Month | Lifebuoy | Unilever | Mindshare | Indonesia | Short or Long Form Video | Smarties Indonesia | Gold |
Empowering Movement Through Inclusion | Rexona | Unilever | Mindshare | Indonesia | Diversity & Inclusion | Smarties Indonesia | Finalist |
Empowering Smiles: Pepsodent's Brand Purpose with #KonsultasiGigiSekarang | Pepsodent | Unilever | Mindshare | Indonesia | Social Impact Marketing, Customer (CX) / User Experience (UX) & Design | Smarties Indonesia | Gold, Silver |
EUDG #SetiapUBeriKebaikan Campaign | Unilever | Unilever | Mindshare | Indonesia | Social Impact Marketing | Smarties Indonesia | Bronze |
Feast Pop Hijacks the World Cup | Wall's | Unilever | Mindshare | Indonesia | Real Time Marketing | Smarties Indonesia | Bronze |
Magnum Opus | Magnum | Unilever | Mindshare | Indonesia | Brand Experience | Smarties Indonesia | Finalist |
Mobile Gamification and Dynamic Creative Optimization Revitalize Vaseline’s Brand Relevance among Indonesian Women | Vaseline | Unilever | Mindshare | Indonesia | Customer Journey Marketing - Lead Generation / CRM, Short or Long Form Video | Smarties Indonesia | Finalist (2) |
Multi-channel Campaign Inspires Gen-Z Indonesians to Clear Their Heads Of Stress | Clear | Unilever | Mindshare | Indonesia | Customer Journey Marketing - Lead Generation / CRM, Experimental / Innovation Technology, Data Insights / Contextual Marketing | Smarties Indonesia | Bronze (2), Finalist |
No Stress when it's CLEAR | Clear | Unilever | Mindshare | Indonesia | Omnichannel Marketing | Smarties Indonesia | Finalist |
Royco Nutrimenu : Eat for Good | Royco | Unilever | Mindshare | Indonesia | Programmatic | Smarties Indonesia | Finalist |
Smelling Good vs. Looking Good: AXE's Mini Market Promotions | AXE | Unilever | Mindshare | Indonesia | Instant Impact / Promotion | Smarties Indonesia | Silver |
Spreading Love, Creating Impact: The 'Speak Up for Love' Story | Closeup | Unilever | Mindshare | Indonesia | Instant Impact / Promotion | Smarties Indonesia | Gold |
Conditioning the Nation | Sunsilk | Unilever | Mindshare | Indonesia | Omnichannel Marketing | Smarties Indonesia | Finalist |
Take the wrinkles out of your life | Molto | Unilever | Mindshare | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Gold |
Voice to CLEAR Your Head | Clear | Unilever | Mindshare | Indonesia | Audio / Voice / Sonic Branding | Smarties Indonesia | Finalist |
30th Anniversary - #Wall'sHappyJingle | Wall's | Unilever | Mindshare | Indonesia | Audio / Voice / Sonic Branding | Smarties Indonesia | Silver |
Feast Pop - A.R. Mouth Detection Game | Wall's | Unilever | POKKT | Indonesia | Experimental / Innovation Technology, Spatial / AR / VR / NFT / Metaverse Tech | Smarties Indonesia | Bronze, Finalist |
#MoltoPemersatuPasutri | Molto | Unilever | AnyMind Group | Indonesia | Social Media Marketing, Creator / Influencer / Celebrity Marketing | Smarties Indonesia | Silver, Finalist |
Bruntusan Gone, Hijab On | Pond's | Unilever | Hybrid | Indonesia | Real Time Marketing | Smarties Indonesia | Gold |
Empowering Smiles: Pepsodent's Brand Purpose with #KonsultasiGigiSekarang | Pepsodent | Unilever | InMobi | Glance | Indonesia | Social Impact Marketing, Customer (CX) / User Experience (UX) & Design | Smarties Indonesia | Gold, Silver |
EUDG #SetiapUBeriKebaikan Campaign | Unilever | Unilever | Silverpush | Indonesia | Social Impact Marketing | Smarties Indonesia | Bronze |
Feast Pop Hijacks the World Cup | Wall's | Unilever | Silverpush | Indonesia | Real Time Marketing | Smarties Indonesia | Bronze |
Mobile Gamification and Dynamic Creative Optimization Revitalize Vaseline’s Brand Relevance among Indonesian Women | Vaseline | Unilever | Digital Turbine | Indonesia | Customer Journey Marketing - Lead Generation / CRM, Short or Long Form Video | Smarties Indonesia | Finalist (2) |
Multi-channel Campaign Inspires Gen-Z Indonesians to Clear Their Heads Of Stress | Clear | Unilever | Digital Turbine | Indonesia | Customer Journey Marketing - Lead Generation / CRM, Experimental / Innovation Technology, Data Insights / Contextual Marketing | Smarties Indonesia | Bronze (2), Finalist |
Voice to CLEAR Your Head | Clear | Unilever | The Trade Desk | Indonesia | Audio / Voice / Sonic Branding | Smarties Indonesia | Finalist |
Take the wrinkles out of your life | Molto | Unilever | Mindshare | Indonesia | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Indonesia | Gold |
Feast Pop - A.R. Mouth Detection Game | Wall's | Unilever | Mindshare | Indonesia | Experimental / Innovation Technology, Spatial / AR / VR / NFT / Metaverse Tech | Smarties Indonesia | Bronze, Finalist |