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The Smartphone Usage and Behaviour report from Kantar IMRB & MMA (Apr-Jun 2017) shows that time-spent on smartphones jumped 6% over the previous quarter. Strong demand for messaging services, social media platforms, and entertainment apps helped to drive the expansion of mobile internet usage. Data usage goes up even after free mobile-data offers are discontinued showing data usage is habit forming.

Released: 
November, 2017
Education Section: 
Region: 

Google (Vietnam)

BITIS

Blueseed Corporation

Mumbai, 02 November 2017 – Infobip, the global communications platform for business, today announced that it has been delivering four billion A2P SMS per month across India since the start of this year, 30 per cent of all A2P traffic in the region. Infobip has seen the surge in demand for A2P SMS driven by adoption of the technology by businesses in the finance and retail sectors.

Submitter's Company: 
Infobip
Member Mention: 

Returning for its sixth edition, the Awards unveiled winners across 17 categories, demonstrating the growing role of mobile in India’s marketing mix

News Type: 

Gapit Communications

Industry leaders join forces to drive the agenda for mobile marketing and empower businesses to harness the power of mobile

Singapore, October 5, 2017 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today announced the appointment of six new Board Members, to its Asia Pacific Board of Directors. Elected by the MMA’s APAC membership, the newly-appointed board members will serve a two-year term, beginning immediately.

The new Board Members include:

News Type: 

UM+ (Umeng Technology Ltd) (China)

Zhima Tech (China)

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