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Global

Monday, September 14, 2020 - 5:30pm to 6:30pm EDT

Marketers may be familiar with at least one leading marketing growth model but may not be aware of all - let alone have had the opportunity to hear each position from the authoring thought leaders live.

Through The Great Marketing Growth Debate, you can learn the details of each framework and engage with the respective thought leader - so you can make educated decisions on the optimal approach to drive growth for your business.

Framework Summary: It is not possible to use short-term performance metrics to drive long-term success

Region: 
Speakers: 
Ehrenberg-Bass Institute, Author of How Brands Grow: What Marketers Don’t Know
University of South Australia
Presented by:

Wednesday, July 29, 2020 - 11:00am to 12:00pm EDT

Marketers may be familiar with at least one leading marketing growth model but may not be aware of all - let alone have had the opportunity to hear each position from the authoring thought leaders live.

Through The Great Marketing Growth Debate, you can learn the details of each framework and engage with the respective thought leader - so you can make educated decisions on the optimal approach to drive growth for your business.

Region: 
Speakers: 
Author of Long-Term Impact of Marketing: A Compendium
UCLA Anderson Graduate School of Management
Presented by:
Watch the Webinar:

Wednesday, June 24, 2020 - 11:00am to 12:00pm EDT

Marketers may be familiar with at least one leading marketing growth model but may not be aware of all - let alone have had the opportunity to hear each position from the authoring thought leaders live.

Through The Great Marketing Growth Debate, you can learn the details of each framework and engage with the respective thought leader - so you can make educated decisions on the optimal approach to drive growth for your business

Region: 
Speakers: 
Author of Customer Centricity: Focus on the Right Customers for Strategic Advantage
Wharton School of the University of Pennsylvania
Presented by:
Watch the Webinar:

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