Michelle Low-Richter is a marketing and business executive with more than 15 years of experience driving growth, brand transformation, and strategic change across global consumer brands. As Vice President of Marketing Strategy & Creative for Marriott International's North America portfolio, she leads strategy, creative, social, and full-funnel go-to-market planning across 35+ brands and 6,100+ hotels. Known for blending financial discipline with consumer-centric storytelling, Michelle has led multi-billion-dollar revenue initiatives, enterprise transformations, high-profile sports and entertainment partnership campaigns, and AI-driven innovation programs that accelerate growth and operational excellence.
