Global

sensewhere Launches Visit Confirmation Platform for Mobile Attribution

Mountain View, CA, 8th May 2017 - sensewhere Ltd., a leading provider of indoor location solutions, introduces a new level of mobile location context for advertisers, retailers and app publishers around the world. The new Visit Confirmation service is part of the adwhere™ platform for location-based advertising and can be used by businesses globally to attribute retail store or other venue visits.

Submitter's Company:

sensewhere

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MMA Announces Mobile Marketing Leadership Forum Speakers including Executives from Budweiser, Coca Cola, Hallmark, Samsung, and Twitter

Senior-Level Marketers to Share Insights and Best Practices for Optimizing Campaigns Beyond Marketing May 9-10 in New York City

News Type:

MMA Press Release

Qverse

Tenor

Webinar: Monetizing Mobile Data 101 - Insights and Real-World Strategies

Monetize Mobile Data 101: Insights and Real World Strategies May 10th, 2pm ET / 11am PT While the mobile app economy continues to thrive, the ability for app publishers to generate consistent and meaningful revenue from their apps still lags far behind the time spent in apps. To counter this, an emerging trend is for app owners to sell the anonymized data that their audience generates. While selling consumer data has existed for decades, think grocery store loyalty cards, anyone looking to understand how to monetize mobile data struggles to find relevant information on this topic.

Submitter's Company:

Reveal Mobile

Content Tags (Deprecated):

monetize mobile

location data

monetize mobile data

monetize location data

mobile app monetization

News Type:

Member Press Release

Mobile Marketing Association Announces Speakers from Allstate, PepsiCo, Phillips Lighting, Choice Hotels, The Wendy’s Company, and Volvo for Leading Location Leadership Forum

Industry Leaders Join to Explore Best Practices for Marketers; Ultimate Targeting Tool on April 5 in New York City

New York – March 30, 2017 – The Mobile Marketing Association (MMA) today announced executives from Allstate, PepsiCo, Phillips Lighting, Choice Hotels, The Wendy’s Company, and Volvo Cars USA will lead the roster for the MMA Location Leadership Forum: Making Mobile Moments Matter on April 5 in New York City.

News Type:

MMA Press Release

Infobip launches OMNI, sparked by global expansion and A2P messaging growth

London, UK, 22 February 2017 – Cloud communications provider Infobip has launched OMNI, its omnichannel enterprise messaging solution. The move follows continued A2P SMS growth for the company as a result of new client wins and the continued global expansion of its network, with Infobip now processing over 7 billion transactions a month and its platform touching more than 60% of all world’s mobile phones.

Submitter's Company:

Infobip

News Type:

Member Press Release

Micro Center Joins Shopkick Ecosystem

Engaging app content and in-store beacons reward Micro Center customers

REDWOOD CITY, Calif. - February 28, 2017 -- Shopkick, the leading shopping rewards app that engages people with brands and drives in-store action, today announces the latest addition to its ecosystem through a partnership with electronics retailer Micro Center:

Submitter's Company:

shopkick

Member Mention:

SHOPKICK

News Type:

Member Press Release

IoT: Differentiate your brand through smart products

Going to Millennial 20/20? Attend our session on IoT and hear how Chris Bevans, Creative Director of DYNE, a luxury mens sportswear company, utilized IoT to improve consumer loyalty, maximize target audience reach, and optimize content to develop a strong competitive advantage. Reserve a private meeting with us to discuss how IoT can help your business boost marketing efforts and reach customers past the point of purchase. Schedule a meeting: http://bit.ly/2lsfFbu Schedule a demo: http://bit.ly/2lGLMHE

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General News