[MMA India] Modern Marketing Era - Time to Reset & Reboot with Martech | MMA / Marketing + Media Alliance

[MMA India] Modern Marketing Era - Time to Reset & Reboot with Martech

The theme-at-large is ‘Modern marketing era – time to reset and reboot with Martech’ in collaboration with DAN – The theme is no longer is for the forward-thinking and senior-level marketers but for the marketing community as a whole to be -
1. Agile
2. Customer-centric
3.. Technology-enabled

Join leading industry market leaders and brand custodians as they dive into four key areas:
· Relevance of First-Party Data in post COVID scenario.
· Do you expect Digital Spending to increase post-COVID.

Jun 11, 2020 APAC
Ravi Santhanam Ravi Santhanam MMA India Board Member; Chief Marketing Officer, HDFC Bank
Lalit Bhagia Lalit Bhagia Sr. Expert, McKinsey
Yanay (John) Sela Yanay (John) Sela Chief Marketing Officer, Seeking Alpha
Gowthaman Ragothaman Gowthaman Ragothaman Co-founder and CEO, Aqilliz

The theme-at-large is ‘Modern marketing era – time to reset and reboot with Martech’ in collaboration with DAN – The theme is no longer is for the forward-thinking and senior-level marketers but for the marketing community as a whole to be -
1. Agile
2. Customer-centric
3.. Technology-enabled

Join leading industry market leaders and brand custodians as they dive into four key areas:
· Relevance of First-Party Data in post COVID scenario.
· Do you expect Digital Spending to increase post-COVID.
· Are we investing enough into muscle memory - The right Martech stack
· How the D2C Strategy for brands will evolve.