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Agenda

Undefined

Thursday, July 13, 2017

July 12, 2017 to August 8, 2017

Where Digital Marketing Meets Extraordinary Experiences

Evolving your business to become an experience business

Digital has disrupted everything around us. Massive amounts of data, multiple devices and rising customer expectation are forcing businesses to reimagine how digital can bring amazing and meaningful experiences that drive brand loyalty and growth.

Released: 
June, 2017
Education Section: 
Region: 

3 Challenges to Scaling the Next Generation of Mobile Video

Jul 18, 2017

3 Challenges to Scaling the Next Generation of Mobile Video

Innovid and a special buy-side guest will discuss the state of mobile video using 3 barriers to scale as a framework:

  • Measurement: What is measurable today that needs to improve?
  • Transparency: What is not readily measurable today that needs to be visible?
  • Engagement: What are we doing to make video more actionable?
Michael Tuminello Lou Paskalis

The IoT Revolution for Marketers

Jul 20, 2017

 

The IoT Revolution for Marketers

At the dawn of the Internet of Things, we find ourselves connecting with the physical objects that surround us in our everyday lives. Marketing leaders must view IoT in new ways, as it brings what marketers love about the digital world - tracking, measurement, accountability, increased customer touch points - into the physical world.

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