Wednesday, October 4, 2017
Registration and cocktail
Registration and cocktail
Opening remarks
Opening remarks
How Innovation shapes PepsiCo's Latin American marketing strategy
How Innovation shapes PepsiCo's Latin American marketing strategy
Smarties Latam Awards Winners for:
Smarties Latam Awards Winners for:
| Brand Awareness | |
| Lead Generation / Direct Response / Conversions | |
| Location Based | |
| Cross Media | |
| Cross Mobile Integration |
Showcasing Dove Programmatic Colors
Showcasing Dove Programmatic Colors
Smarties Latam Awards Winners for:
Smarties Latam Awards Winners for:
| Mobile Social | |
| Product / Services Launch | |
| Social Impact / Not For Profit | |
| Mobile Audio | |
| Mobile Video |
Top 10 areas that we should be focused on-how to think about the future
Top 10 areas that we should be focused on-how to think about the future
Smarties Latam Awards Winners for:
Smarties Latam Awards Winners for:
| Mobile App | |
| Programmatic | |
| VR/ AR | |
| Most Engaging Mobile Creative | |
| Mobile Video | |
| Messaging |
Smarties Latam Industry Awards Winners
Smarties Latam Industry Awards Winners
| Best in show | |
| Marketer of the Year | |
| Agency of the Year | |
| Leadership Award of the Year |
Final Remarks
Final Remarks
