| Brand Awareness | |
| Lead Generation / Direct Response / Conversions | |
| Location Based | |
| Cross Media | |
| Cross Mobile Integration |
| Mobile Social | |
| Product / Services Launch | |
| Social Impact / Not For Profit | |
| Mobile Audio | |
| Mobile Video |
| Mobile App | |
| Programmatic | |
| VR/ AR | |
| Most Engaging Mobile Creative | |
| Mobile Video | |
| Messaging |
| Best in show | |
| Marketer of the Year | |
| Agency of the Year | |
| Leadership Award of the Year |
