Join the Mobile Transformation Movement
Mobile technology has and will continue to play a key role in marketing—affecting buyers, sellers and enablers in every industry segment. In this dynamic era, it is impossible to stay on top of the landscape alone.
Enter the Mobile Marketing Association (MMA).
The MMA provides trusted resources, timely and accurate information, access to best-practices and research, and a global network of leaders. Only the MMA is positioned to put all the key players in the room – virtual or physical – with the goal of…accelerating the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.
Whether you’re a marketer, retailer, agency, advertiser, advertising solution, media network, mobile solution or service provider, the MMA is a key partner and a crucial element of your success.
Given the importance of relationships and the ever-broadening business landscape, the MMA is a safe haven where the focus is driving your business through the advancement of mobile. Simply put, the MMA delivers value by:
Aimed at the Chief Marketer; guiding best practices and driving innovation
Building Capability for Success
Fostering know-how and confidence within the Chief Marketer’s organization
Demonstrating Measurement and Impact
Proving the effectiveness and impact of mobile through research providing tangible ROI measurement and other data.
Working with partners and our members to protect the mobile marketing industry.