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The State of Multi-Touch Attribution 2024

Jun 5, 2024 · Global

Maintaining a leading edge in measurement and attribution is essential for enhancing the accountability of marketing as a key driver of growth.

Join us for an insightful webinar, where we will unveil the much-anticipated findings from our 9th annual State of Multi-Touch Attribution (MTA) study. This comprehensive survey, conducted with senior marketing decision-makers, sheds light on the latest trends, challenges, and opportunities in marketing measurement.

Key topics we will explore include:

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Director – Marketing & Communications, India & META
SAS

MMA IMPACT India 2024 | Mumbai Edition - Kunal Aman | Speaker

 

"Speaking at MMA IMPACT was a thoroughly enjoyable experience – the event brought together Marketers, Agencies, and Tech companies under one roof, amplifying the exchange of ideas, fostering collaborative growth and innovation in the industry .I am hoping the conversations pushed boundaries and inspired new perspectives that resonate far beyond the event itself.”

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