Reza Pratama is Head of Brand Communications at AIA Indonesia, responsible for shaping brand strategy, driving integrated marketing, and leading customer engagement across brand, digital, and strategic partnerships.
His portfolio includes purpose-driven brand platforms such as Rethink Healthy and AIA Vitality, as well as high-profile collaborations with Coldplay, David Beckham, and Tottenham Hotspur for AIA Indonesia.
Reza is recognised for delivering brand transformation through consumer-centric campaigns that blend emotional storytelling with long-term business value, all in support of AIA’s mission to help people live Healthier, Longer, Better Lives.
