MEA | MMA / Marketing + Media Alliance

MEA

SMARTIES MEA Awards 2025

MEA
December 17, 2025
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Not Just Another Agency (Pty) Ltd

Landmark Group’s Home Centre Achieves 39% Brand Awareness Uplift with CTV Ads via ThePubverse by ArabyAds during Ramadan

Home Centre, a leading furniture and home furnishings retailer in the Middle East, North Africa, and the Indian subcontinent, partnered with ThePubverse by ArabyAds to activate a Connected TV (CTV) advertising campaign during Ramadan 2025. The campaign focused on driving awareness for new product launches, engaging premium audiences in Saudi Arabia through immersive, tech-enabled experiences on the largest screen in the home.

Member Mention: 
ArabyAds
News Type: 
Member Press Release

Back to Retail: Okula ve Şehre Dönüş Sezonunda Perakende Medya'da Doğru Kurgu

Wednesday, September 3, 2025 - 12:30pm to 2:00pm +03

AI

Yeni sezon başlarken, tüketici alışkanlıkları değişiyor, medya stratejileri de buna ayak uydurmalı.

“Back to School” ve “şehre dönüş” dönemlerinde perakende medya planlamasını en verimli şekilde yapmak isteyen pazarlamacılar için bu webinar kaçmaz.

Tarih: 3 Eylül 2025, Çarşamba
Saat: 12.30 – 14.00
Platform: Zoom

Region: 
MEA, Türkiye

Back to Retail: OKULA VE ŞEHRE DÖNÜŞ SEZONUNDA PERAKENDE MEDYADA DOĞRU KURGU

Decoding Retail Media: Essentials for Marketing Professionals

Thursday, August 28, 2025 - 12:00pm to 1:00pm SAST

Decoding Retail Media: Essentials for Marketing Professionals

Date: 28 August 2025, Thursday

Time: 12:00 – 13:00 (SAST)

Platform: Zoom

Hosted by: MMA South Africa & MMA Academy

Retail Media is Reshaping the Future of Marketing! Are You Ready?

Join us for an exclusive learning session designed to help marketing professionals gain a solid foundation in retail media and understand how to activate it effectively within their strategies.

Region: 
Global, MEA, South Africa
Speakers: 
Odette Van Wyk

Decoding Retail Media

SMARTIES Sub-Saharan Africa Awards 2025

Sub-Sahara
November 13, 2025
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SMARTIES UNPLUGGED - 25 June

Wednesday, June 25, 2025 - 12:30pm to 1:30pm +03

Region: 
MEA, KSA

Yango Ads debuts "Points of Growth", a podcast unpacking what’s next in adtech

In the AdTech world, which is full of a constant stream of new platforms, strategies, and acronyms, Yango Ads is throwing its hat into the ring with a new podcast

Submitter's Company: 
Yango Ads
News Type: 
Member Press Release

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