| Page 86 | MMA / Marketing + Media Alliance

Wednesday, June 26, 2024 - 12:30pm to 1:00pm EDT

Streamers are more likely to discover content from a trending playlist or from a homepage on a device than from a word-of-mouth recommendation. Join Roku and MAGNA to uncover consumer behaviors and discover how buyers can address the increasingly fragmented premium TV viewing landscape by participating in content discovery experiences for streamers at scale.

We’ll Cover:

Region: 
Speakers: 
Head of Ad Marketing
Roku
EVP Intelligence Solutions
MAGNA Global

Exclusive MMA Global Webinar: The State of Creative Process in Marketing

Wednesday, July 10, 2024 - 11:00am to 12:00pm EDT

Don't miss this opportunity to gain insider insights from MMA Global and Canva's study, The State of Creative Process in Marketing.

Creativity is more crucial than ever in today's rapidly evolving marketing landscape. Our research, based on input from nearly 100 senior creative decision-makers, reveals that 77% of marketers consider creativity more vital than ever. But how can you harness this power effectively?

During this webinar, we'll dive deep into:

Region: 
Speakers: 
SVP – Head of Industry Research
Marketing + Media Alliance
Webinar Sponsor:
Watch the Webinar:
State of AI in Marketing in Vietnam

Welcome to the "State of AI in Marketing in Vietnam" report, a comprehensive look at how Artificial Intelligence (AI) is transforming marketing in one of Southeast Asia’s most dynamic markets. Produced by MMA Global and Decision Lab, this report explores current practices, challenges, and future opportunities in AI marketing adoption in Vietnam.

Released: 
June, 2024
File Size: 
8.06MB
Region: 

Making the Most of Your MMA Global Benefits

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