Watch On-Demand
MMA’s Great Debates
Marketing Org: Measuring Marketing Capabilities to Fully Prioritize Growth
Decoding AI for Marketers
Responsible AI and Scoring AI Risk
Decoding AI for Marketers
Using AI to analyze Images & Data
Decoding AI for Marketers
Steering LLMs & “jailbreak” techniques
Decoding AI for Marketers
DALL-E & Midjourney image generation
Decoding AI for Marketers
Introduction to Large Language Models (LLMs)
MMA’s Great Debates
Measuring Brand Value
MMA’s Great Debates
Marketing Org: Defining the Footprint for Marketing Role Clarity
MMA’s Intelligence + Trends
Unlocking Growth: Data Strategies for Gen AI - Insights from Marketing Leaders
MMA’s Great Debates
Marketing’s Mission and its Role in Growth Strategy
MMA’s Great Debates
Measurement: Measuring Incrementality to Untangle Marketing Contribution
MMA’s Intelligence + Trends
State of Generative AI and its Application in Marketing
MMA’s Intelligence + Trends
State of CX Maturity and Best Practices
MMA’s Labs Breakthroughs
Movable Middles Growth Framework®: Using Moneyball to Drive Marketing Growth
MMA’s Intelligence + Trends
Decision Series: State of Data Maturity
MMA’s Labs Breakthroughs
Revolution Series: Boosting Advertising Effectiveness Using AI-Driven Personalization
MMA’s Intelligence + Trends
Decision Series: State of Multi-Touch Attribution
MMA’s Intelligence + Trends
Decision Series: State of AI in Marketing
MMA’s Great Debates
Who best knows Data’s value, and who should lead Data governance?
MMA’s Great Debates



































