MMA, in collaboration with Isobar; Powered by Slang Labs, launches the much-awaited - The Voice Playbook. The Playbook unpacks the potential impact of Voice capturing global and Indian media insights paving the way on how marketers can win with Voice. It will throw light on insights that will help you enhance your brand-customer journey. Unfolding:
Billions of dollars are spent on hardware, software, talent with respect to data, analytics, machine learning. And yet, many companies find it hard to reap true benefits from this investment.
This session delves into, is it enough to have the tools and the talent? Or does it mean a conscious change in decision making and thinking throughout an organisation? How do you build a company-wide culture that emphasises analytics and data-led decisions?
Voice is the interface of the future and as marketers, we cannot afford to miss the opportunity it creates. But the question that still haunts every marketer is “How do we incorporate Voice as a default marketing strategy going forward?” In this webinar learn more about how to leverage Voice Technology from best in class in the Industry and seek curated rich insights from the Voice Playbook being unveiled.
Be a part of local councils & participate in the pioneering efforts to shape the future of marketing & enable best practices with your peers, experts & thought leaders.
There are now apps and desktop widgets that remind us to drink water periodically. Our smart watches help us breathe well and breathe right. These are telling tales about how busy we are and how technology comes to help us live a better life.
Every technology advancement has held true of the first principle, that it must make our life easy and better. AI enabled voice technology checks all the right boxes when it comes to helping us lead a better life.
With rural spending overtaking urban markets due to higher agricultural incomes, and decent rain and government stimulus harbouring hope of a faster bounce back, 2020 maybe a year of rural markets in India.
There is a clear rise in demand from Rural India due to the large number of migrant labourers going back home and thus fuelling the demand at a rate higher than before. Thus, there is no surprise that consumer companies are focussing their spending on rural markets with promotions, products and offers.
