Maggie joined the Brand team of Prudential Corporation Asia in June 2011, responsible for driving innovation and the development of digital media across the Asia region. In her role, she focuses on the digital media marketing and distribution strategies, as well as the development of online platforms and data analytics for the business. She also works on Cha-Ching, a multi-year financial literacy programme partnered with Cartoon Network Asia that helps parents develop money-smart kids.

Maggie joined Prudential soon after her two year post graduation studies in Information Science at Pratt institute, New York. She focused on user-centric design, usability and knowledge management during her studies.

Prior to that, she worked for OgilvyOne Hong Kong in account management for brands including AIG, IBM and Moet Hennessy.