William Lumentut is President Director/CEO of PT Bentoel International Investama (subsidiary of British American Tobacco / BAT Group), with more than 25 years of leadership experience across global FMCG companies including Procter & Gamble, L’OREAL, Novartis, Danone and Friesland Campina. Having lived and worked across different countries in Asia, Africa, and Europe, he is widely recognized for driving innovation, building high-performing teams, and delivering sustainable business impact in highly competitive markets. Under his leadership, BAT Indonesia achieved one of the country’s most notable turnarounds and earned him the Indonesia Best CEO Award in 2023 and 2024. William brings a strong passion for transformative leadership, strategic marketing, and future-focused business growth.
