Vina Henson has played an integral role in shaping both the work DDB Group has done and the culture it continues to build. Her leadership reflects DDB’s commitment to a people-first approach and thoughtful collaboration. As COO, she is well-positioned to lead the organization into its next phase of growth and transformation. Clients, partners, and colleagues alike recognize her exceptional individual achievements, but also her unshakeable values, unparalleled strengths, and proven leadership.
Henson brings over three decades of experience in integrated marketing communications, 20 years of which was spent at DDB Group. As managing director of DDB MNL, a hybrid creative solutions agency she co-founded in 2017, she continues to deliver award-winning work while nurturing a culture of creative excellence and operational discipline, as well as driving growth and strengthening client partnerships across multiple sectors.
She has experience with world class brands such as Nescafe, Bear Brand, Gatorade, Isuzu along with local behemoths such as PLDT and Smart.
