I am seasoned advertising professional having 20 years of media experience across Radio, TV, OTT and CTV. Having worked across India, Thailand, Indonesia, Malaysia and Singapore, I have a deep understanding of the media landscape and cultural nuisances of each market, which makes me well positioned to understand the local creatives and requirements and add value to the client KPIs.
Currently I am leading Data driven CTV and OTT for Tyroo across APAC region and helping the brands deliver targeted campaigns using Tyroo TV Tech stack.
