Julian Bretz is Head of International Media at Deutsche Telekom AG, where he leads cross-market media strategy and collaboration across Europe. With a background in international media planning on the agency side, he brings broad industry experience spanning FMCG, tech, and B2B. At Telekom, he drives high-impact product and brand campaigns, focusing on creativity, effectiveness, and collaboration. Julian is also an active contributor to the industry, participating in conferences and providing thought leadership.