A passionate transformational leader digitalising organisations, teams, processes and solutions for speed, agility, value & business results with 23+ years of experience in digital fields across agency, banking, airlines and FMCG sectors. Highly skilled in digital transformation, digital strategy, digital marketing, e-commerce, digital products & change management. Been granted to numerous local & global awards.
Currently leading PepsiCo Turkey’s Digital Marketing Excellence & Loyalty Programs, enjoying to be a part of one of the fastest-changing areas of a fast-moving company.
Didem Namver is a transformational marketing leader with 25 years of experience in driving digitalisation across organisations, teams, processes, and solutions to deliver speed, agility, value, and measurable business impact. A graduate of Marmara University with a degree in Economics, she has built her career across agencies, QNB Finansbank, Pegasus Airlines, and PepsiCo.
Throughout her corporate journey, she held senior leadership roles where she led end-to-end digital marketing transformation, built high-performing organisations, and launched pioneering initiatives that reshaped customer engagement across industries. From financial services to aviation and FMCG, she consistently delivered data-driven, customer-centric, and technology-enabled solutions that elevated brand experience and business growth. Under her leadership, companies achieved significant progress in areas such as digital excellence, eCommerce growth, and next-gen loyalty programs, earning numerous national and international awards that recognised their contribution to the digital evolution of marketing.
Beyond her corporate career, Didem is an active contributor to the marketing ecosystem. She has volunteered in sectoral associations for over a decade and currently serves as Chairwoman of MMA Türkiye (Marketing & Media Alliance) since 2021 and Secretary General of REPİD (Advertising and Marketing Communications Association) since 2023.
She frequently serves as a jury member and jury chair for prestigious industry award programs, lectures on digital transformation and digital leadership at leading universities, speaks at industry conferences, and mentors start-ups in innovation and acceleration programs.
She is married and a proud mother of one son. As a passionate music enthusiast, has been a long-standing member of a polyphonic choir.
Volunteering in sector associations since 2010, currently MMA Türkiye Chair-woman. Academic lecturer in digital marketing programs. Certificated "change management leader". Start up mentor.
