Mazda's 2030 Vision is to “become a company of car enthusiasts that mass-produces exciting mobile experiences through driving pleasure.
Mazda's ideal is for everyone associated with the Mazda brand to be physically and mentally energetic, and to live each day with a positive outlook.
In addition to conventional hardware, we plan to develop more advanced software technologies and strengthen innovation in order to provide customers with a lively experience through their vehicles in the midst of the spread of advanced technologies such as generative AI.
Mazda considers the “people” who support such advanced technological development to be its most important capital, and is promoting initiatives to maximize the success of its human resources, such as reforming its corporate culture, expanding its personnel system, and establishing value creation bases. We are committed to creating an attractive company in which each and every employee can feel proud of their work and work with enthusiasm.