Agenda | MMA / Marketing + Media Alliance

Agenda

Tuesday, September 13, 2016

1:30 PM – 2:00 PM Networking

Registration and coffee / Credenciamento e café

2:00 PM – 2:10 PM Remarks

Opening and welcome / Abertura e boas vindas

2:10 PM – 2:40 PM Standard

Track 1

A disrupção pelo mobile / Disrupted by mobile

Mentor Muniz Neto
Senior Partner + Chief Creative Officer
Bullet Group
In Partnership With:
2:40 PM – 3:05 PM Standard

Track 2

Criola: como a geolocalização ajudou a fazer desse case um vencedor / Criola: how geolocation helped turning this case into a success​

Chico Baldini
Chief Relationship Officer
W3haus
Rodrigo Junco
BizDev Director
In Loco Media
In Partnership With:
3:05 PM – 3:25 PM Standard

Track 3

Pesquisa MMA Mobile Report Brasil: números do mercado mobile / MMA Mobile Report Brazil: mobile market numbers

Mauro Fusco
Innovation and Planning Director
Millward Brown Brazil
In Partnership With:
3:25 PM – 3:50 PM Standard

Track 4

Comportamento e influência através do marketing de navegação / Behaviour and influence through navigation marketing

Flavia Rosário
Head of Marketing
Waze Brazil​
3:50 PM – 4:15 PM Standard

Track 5

Como o marketing programático pode melhorar a experiência publicitária mobile / How programatic marketing can leverage Mobile advertising acceptance

Julien Houdayer
VP Sales LATAM
S4M
In Partnership With:
4:15 PM – 4:40 PM Standard

Track 6

Mobile: o melhor meio da história / Mobile: best channel ever

Marco Scabia
Partner and Director of New Businesses
Logan
Guilherme Cavalcante
Head of Connections, Media & Data
Wieden + Kennedy
In Partnership With:
4:40 PM – 5:00 PM Standard

Track 7

A diversidade entra em cena na comunicação / Diversity in the communications agenda

Fiamma Zarife
Diretora de Agências
Twitter Brasil
5:00 PM – 5:05 PM Standard

Encerramento / Wrap up

Our Partners