Global | Page 68 | MMA / Marketing + Media Alliance

Global

MMA Member Badge

MMA Global announces 2022 SMARTIES APAC winners

  • A total of  81 category awards and 9 industry awards were given a ceremony in Singapore 
  • Best in show /Grand Prix  shared by Heineken Silver’s The eKoin and Cadbury Celebrations' Shah Rukh Khan My Ad
  • Mondelez International, Inc. and Cadbury Celebrations win the Advertiser and Brand of the Year
  • Big winners of the night included, Unilever, McDonalds, Yum China, Mindshare, Wavemaker India, Publicis Groupe Vietnam, Grab & Rephrase.ai
  • All winners to receive an NFT award
News Type: 
MMA Press Release
News

Congratulations to the SMARTIES APAC 2024 Winners!

The Great CDO Debates - Webinar Series Highlights

Released: 
February, 2023
File Size: 
1.3 MB
Education Section: 
Perspectives
Region: 
Global

Quality Marketing Measurement: Whitepaper on Incrementality and Channel Measurement Tool

Released: 
February, 2023
Region: 
Global

The Ladder of Incrementality

Released: 
February, 2023
Region: 
Global

Climbing the Ladder of Incrementality: A Best Practices Road Map for Improving Advertiser ROI

Released: 
February, 2023
Region: 
Global
Audio/Voice

Audio Playbook: The Essential Guide to Voice and Audio Marketing

Voice technologies are now becoming an integral part of our lives-be it gathering information through voice searches, streaming music, controlling smart home appliances, or making utility bill payments through voice commands. New-age technologies like Natural Language Understanding (NLU), conversational artificial intelligence (AI), and neural text-to-speech (TTS) have helped push voice tech to the next level.

Released: 
February, 2023
Education Section: 
Best Practices, Guidelines, Research, Trends Reports
Region: 
APAC, India, Global

2023 Turkey–Syria Earthquake

On February 6th, the Southeastern part of Türkey was struck by two massive earthquakes (magnitude of 7.8 and 7.6) followed by multiple powerful aftershocks. The affected region covers ten cities and the north of Syria. It is a disaster of unprecedented scale. Thousands of buildings have collapsed; many roads, even airports and hospitals are severely damaged.

Page

Pages