MMA Global is a non-profit CMO-led association that develops and validates the science, models, and tools companies use to create enterprise value from marketing.
The way brands create value is changing fast – AI, data, and new channels are rewriting the playbook. MMA helps companies lead that change with CMO-validated research, applied models, and a dynamic peer community that turns insight into results.
Companies join MMA to move faster, innovate, reduce wasted resources, and deliver impact that is measurable, repeatable, and scalable.
Economics models show that marketers who adopt MMA’s new thinking can see market valuation rise +10% or more. Marketing can – and does – matter when you know the science of it.
Why companies join:
Who joins:
Brand marketers, media, platforms, AdTech, MarTech, agencies, and consultancies that want to shape the industry agenda and accelerate growth. Membership is at the company level and extends to all employees.
What your company gets:
Enroll your company and help set the standard for modern marketing. Contact us to discuss corporate membership and the best track for your organization.
Unsure if your organization is already an MMA member? Click here to find out.
Click here to access our dues calculator.
Andrew Somer, SVP, Membership and CCS Partnerships
[email protected]
Melis Ertem, MMA MEA Managing Director (Türkiye, Middle East, Africa)
[email protected]
Rohit Dadwal, Managing Director, APAC
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Fabiano Destri Lobo, Managing Director, LATAM
[email protected]