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Academic Membership
The Mobile Marketing Association launched its academic membership in January 2007. There are two categories of membership for academics: Institution and Individual.
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The following table outlines the dues and benefits afforded to each academic membership level:
Institution | Individual | |
Qualification | Accredited academic institution. | A full- or part-time student, Assistant/ Associate Professor, Professor, Instructor at Accredited University/Institution. |
Annual Dues | $1,000 | $400 |
Benefits | ||
MMA Member Only Web Site Accounts | 3 | 1 |
Access to MMA statistics, metrics study, and related research and ability to reference findings in research | Yes | Yes |
Committee participation, contribute to and influence development of industry standards and best practices | Invitation Only | Invitation Only |
Panel and speaking engagement participation | Invitation only | Invitation only |
Submit articles to MMA-IJMM for consideration | Yes | Yes |
Submit articles to Academic Review for consideration | Yes | Yes |
Access to members list | By Request Only | By Request Only |
Company listing on MMA Web site | Yes | No |
Company list in member directory | Yes | Yes |
Special discounts to industry publications, events, etc. | Yes | Yes |
Networking opportunities with other MMA members via events and online forums | Yes | Yes |
Yes | Yes | |
Section on MMA Web site to post research surveys. | Yes | Yes |
Access to citations database | Yes | Yes |