MOoAI: Redefining Digital Advertising with AI-Led Creative origination & Performance Analysis | MMA / Marketing + Media Alliance

MOoAI: Redefining Digital Advertising with AI-Led Creative origination & Performance Analysis

January 27, 2026

Momentus Digital is the premier digital enabler for consumer commerce companies. We combine a consumer-centric philosophy with highly customized, viable innovation to solve complex marketing challenges. By leveraging powerful AI-driven data and technology as the central nervous system for planning, buying, user profiling, and reporting, we deliver strategies that are both efficient and effective. We are deeply result-oriented, providing brands with the multi-channel analytics dashboards necessary to drive awareness, consideration, and measurable action across the full customer journey

About MOoAI

MOoAI is a brand-trained AI platform built on agentic intelligence, enabling deterministic decisioning and creative origination for brands and performance marketers.

MOoAI analyses results in context and translates signals into clear insights and actionable recommendations tied directly to business outcomes.

Built to Understand How Your Brand Works

MOoAI is embedded deeply into the brand. It is trained to understand how your brand thinks—how performance is measured, how decisions are made, and how creative ideas are shaped.

The platform works on explicit goals, predefined rules, reporting logic, and operating constraints, ensuring every output is intentional, explainable, and aligned to how teams actually work. This removes guesswork between insight and execution.

What makes MOoAI stand apart in its capabilities

Deterministic, brand-trained, logic-driven outputs: Outputs follow your brand’s goals, rules, and operating logic—so they remain consistent, explainable, and reliable at scale.

A continuous loop from insight to execution: MOoAI connects insights, optimisation, and action in one platform—reducing delays between learning and execution.

Platform-ready by design: Insights and outputs are built using platform-specific logic for Google and Meta, ensuring recommendations and actions are practical and execution-ready.

Clear and controllable outputs: Teams can review, guide, and refine outputs—maintaining control without slowing down.

Once connected to your platforms like Google and Meta, MOoAI begins working across:

• Campaign performance and funnel outcomes

• Creative signals such as formats, messaging, fatigue, and scale

• Strategic inputs including end goals, priorities, and constraints

One Platform. Multiple Capabilities.

MOoAI is built as a single platform that helps brands understand performance, act faster, and create at scale.

Break platform silos by learning once and applying insights consistently across channels.

Platforms we can integrate with MOoAI

MOoAI along with Google & Meta has capabilities to integrate with

1. Native platforms

2. Programmatic Platforms

3. DSP’s

4. Brand CRM platforms

Insights (What’s working and why)

MOoAI provides two core types of insights:

Platform insights give brands a clear view of performance across platforms like Google and Meta—covering campaigns, funnels, budgets, and outcomes—so teams can optimise more efficiently against end goals.

Creative insights explain how creatives are performing across formats, messaging, fatigue, and scale—helping teams understand what is working, what is not, and why.

Together, these insights enable cross-platform understanding of both performance and creative effectiveness across Google and Meta also.

Execution (Acting directly from insights)

Based on these insights, MOoAI enables quick execution directly from the platform, such as

• Increasing or reallocating budgets

• Pausing or activating campaigns

• Making creative-level changes

• Publishing creatives on YouTube & Instagram directly from the platform

This reduces the gap between insight and action and allows teams to optimise faster with confidence.

Combines insights and execution in one platform to enable faster, cleaner optimisations aligned to business goals.

Creative Generation (Creating at scale)

Through Creative Generation, MOoAI supports AI-led creative generation. The platform enables creation of banners and videos across multiple formats at scale, including:

• UGC

• Native

• Interstitial

• Video ads

• In-app ads

Creative generation is guided by brand rules, strategy, and performance learnings—ensuring outputs are aligned, scalable, and ready for execution.

Adapt and produce creatives continuously without compromising brand intent or quality.

All capabilities operate within brand guidelines, rules, and constraints—allowing MOoAI to function like a deeply trained team member delivering consistent, on-brand outputs across platforms.

MOoAI Doesn’t Replace Marketing Expertise. It Amplifies It.

MOoAI encodes how experienced teams think—into rules, instructions, and decision frameworks— and applies that thinking consistently across data, insights, creatives, and campaigns.

Instead of stitching together dashboards, creative tools, and execution workflows, teams use MOoAI as a single platform—supporting analysis, optimisation, creative generation, and execution with shared logic.

Contact us:

For direct inquiries regarding product strategy, partnerships, or high-level implementation, please reach out to our leadership team for MOoAI:

Richa Kohli | [email protected]

Rohit Chadha | [email protected]

Chavi Tandon | [email protected]

Book your demo: [email protected]

www.momentusdigital.in | LinkedIn