Sheryl Daija
Joline McGoldrick
Vice President, Research, Kantar Millward Brown
2016 Mobile Marketing Trends Report
The MMA, in partnership with Kantar Millward Brown, will present the latest trends in mobile marketing – what we’re seeing, what works, what’s missing, and where we go from here – as analyzed from a deep dive into the winning Cannes Lions and Global Smarties Awards campaigns from 2016.