The Emodo Institute Webinar, “Data Accuracy: How to Fix Programmatic’s Unsolved Problem,” covers how marketers can make better decisions about the data they use, looking both at the problem of data inaccuracy and strategies for improving it.
A video of the webinar is above; a copy of the presentation and a synopsis of the webinar’s highlights are downloadable at right.
MMA Members can purchase ticket at a 25% discount for the DMEXCO – Presenting the Future conference on Sept. 12/13th in Cologne, Germany. It is the global business and innovation platform of the digital economy and the meeting place for makers and shakers, visionaries, marketing and media professionals, techies, and creative thinkers. It presents disruptive trends and defines the business potential of tomorrow.