| Page 173 | MMA / Marketing + Media Alliance
CDO Perspectives 2022 is a compilation of the results from 50 interviews conducted by professors from the University of Oxford, discussions by MMA’s Chief Digital Officer Board, plus a quantitative market research survey of more than 100 CDOs across more than 20 industries. This report provides CDOs insights into the capabilities and tools required to lead a successful digital transformation, the impact of the ongoing global pandemic on the CDO and digital transformation agenda, and, more importantly, how CDOs are shaping their organization’s culture and vision.
Released: 
December, 2022
Region: 
Insight
A compilation of the results from 50 interviews and a quantitative market research survey of more than 100 CDOs across more than 20 industries.

Pages