Louis brings over 15 years of experience in brand and marketing research, with a proven track record of building and leading high-performing teams across the UK, Eastern Europe and AMEA.

He has deep expertise in designing and delivering global, regional, and local research programmes across FMCG, tech, fashion, automotive and finance for some of the world's leading brands.

Known for his strategic mindset and operational acumen, he oversees all aspects of research in the AMEA region—ensuring operational excellence and delivering insights that are both commercially and strategically impactful for stakeholder needs.