Transformational marketing leader who brings together brand building, data-driven strategy, and consumer storytelling to drive business growth. As Senior Vice President and Chief Marketing Officer at Bealls Inc., she leads marketing, creative, CRM, loyalty, insights, performance media, and e-commerce growth across the company’s retail portfolio.
Career spans leadership roles at Coca-Cola, Estée Lauder, Chico’s FAS, and Bealls Inc., giving her perspective across global consumer brands, beauty, fashion, specialty retail, and value retail. Shaped by work across multiple markets and travel to more than 100 countries, Leana brings a global lens, deep curiosity, and passion for the ever-changing marketing landscape — combining lessons from the past with a forward-looking focus on how marketing can shape the future while creating meaningful business impact.
