Ashish Joshi is the CEO & General Director at Suntory PepsiCo Vietnam Beverage (SPVB) since January 1, 2025.
Prior to joining SPVB, Ashish served as CEO of Suntory PepsiCo Beverage Thailand (SPBT) since 2020, where he successfully steered the organization through significant culture and capability transformation while delivering strong business performance. Under his leadership, SPBT has transformed to become a future-ready organization driven by the vision of becoming “The most beloved beverage company in Thailand.”
Ashish brings with him over 30 years of experience in the FMCG industry, having held leadership positions in multi-national companies in diverse markets. Before joining Suntory, he was the Chief Operating Officer for Southeast Asia, Middle East and Africa at Marico Limited (2015-2020) based out of Vietnam. His prior experience includes leadership positions at Colgate-Palmolive (2002-2015), such as Customer Development Director (Thailand) and Marketing Director (Global Marketing, NYC) and earlier marketing and sales management roles at Hindustan Unilever Limited where he started his career as a Management Trainee in 1995 after completing his MBA.
Taking the helm at SPVB, Ashish is focused on step-changing the organization’s capabilities in solidifying its leadership position in the beverage industry, while continuing to drive positive impact in line with SPVB’s core values of “Growing for Good” and “Giving back to Society”.

