I am a consumer insights and marketing leader with over 20 years of experience helping global brands navigate growth, transformation, and innovation. In my current role as Regional Managing Director at Toluna, I lead the South East Asia and Australia–New Zealand markets, with a focus on regional expansion, and the adoption of AI-powered and synthetic data solutions.

Passionate about sharing and connecting with industry thought leaders, I have spoken at leading global forums including ESOMAR and IIeX, where I’ve shared perspectives on the role of AI in insights, the evolution of consumer understanding, and building agile, data-driven organizations.

As part of the jury, I look forward to celebrating work that demonstrates both marketing effectiveness and bold, forward-looking creativity.