DALL-E & Midjourney image generation | MMA / Marketing + Media Alliance
Decoding AI for Marketers

DALL-E & Midjourney image generation

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Apr 23, 2024 Global
Rex Briggs Rex Briggs MMA AI Subject Matter Expert and Author, “The AI Conundrum”, Marketing + Media Alliance
Caleb Briggs Caleb Briggs Co-author, The AI Conundrum

Explains how AI thinks and learns: neural networks act as universal approximators, and gradient descent fits them to data, a greedy method that often finds shortcuts instead of understanding. A hands-on DALL-E exercise covers image prompts, inpainting and outpainting. Examples show image generators miscounting stacked blocks, a wolf-versus-husky classifier that learned to detect snow, and DALL-E and Midjourney reproducing gender and racial bias, followed by AI personas built from audience segmentation data.