Rory leads DataXu’s global Business Development efforts, overseeing strategy and partnerships across inventory suppliers, publishers, data providers, and measurement vendors. Rory previously served as a Product Manager at DataXu, leading supply chain quality efforts including the design and rollout of our 97% Fraud Free Guarantee, as well as the implementation of various viewability and brand safety solutions. Prior to DataXu, Rory was a Management Consultant at the Boston Consulting Group, where he focused on strategic and operational initiatives for the technology, media, and telecom industries. He was also a member of the Strategy and Analysis team at Digitas. He holds a BS and an MBA from the Massachusetts Institute of Technology.
