April 28, 2026 · Fontainebleau Miami Beach

CMO Agenda
Roundtable Summit

A half-day, invitation-only, closed-door event for CMOs only. Collaborate with forward-thinking CMOs from the world’s most influential brands, and walk away with practical tools to tackle your toughest challenges.

Request an Invite

0Topics on the table

0Leaders at the table

0Brands in the room

Co-Hosted By

Two chairs.
Five discussion leaders.

Greg Stuart Chief Executive Officer Marketing + Media Alliance (MMA)

Tariq Hassan Former Chief Marketing and Customer Experience Officer McDonald's

Charisse Hughes Former SVP, Chief Growth Officer Kellanova

Kellyn Smith Kenny Chief Marketing & Growth Officer AT&T

Dr. Omar Rodríguez-Vilá Professor of Practice in Marketing Goizueta Business School, Emory University

Rebecca Messina Partner, MarCaps; Former Global Chief Marketing Officer Uber

Ryan Gavin EVP & Chief Marketing Officer Slack

On the table in 2026

Five challenges.
No safe answers.

Each round opens with the challenge question, then the table works it. Recommendations leave the room with you.

Operating model

Designing the next-generation marketing operating model

How should CMOs redesign their organizations for an AI-driven, always-on environment?

Dr. Omar Rodríguez-Vilá and Rebecca Messina outline what CMOs must redesign now, from structure and workflows to decision-making and accountability. Not org charts: how marketing actually works.

Brand economics

The new economics of brand: what drives growth now

How can CMOs prove that brand investment drives measurable financial outcomes?

New findings from MMA’s Brand as Performance work, including AT&T’s latest results, and how CMOs use them to rethink budget allocation, measurement, and conversations with the CFO.

Stack + brand

Built for what’s next: getting your stack and your brand AI-ready

What does it actually take to build the foundation for AI-powered marketing at scale?

Ryan Gavin, CMO of Slack, and Claudine Cheever, CMO of Pinterest, pull back the curtain on re-architecting marketing infrastructure while the product underneath evolves fast.

AI in production

AI in production: what’s actually scaling vs failing

Which AI use cases are actually scaling inside marketing organizations, and what’s not working?

Where CMOs have moved beyond pilots, what broke along the way, and what it takes to embed AI into real workflows. No vendor pitches, no theory. Just what’s working and what isn’t.

The role itself

The CMO role: what has actually changed in the last 12 months

How has the way you operate as a CMO fundamentally shifted in the past year?

How leaders are spending their time differently, deciding differently, and navigating rising expectations across the enterprise. Candid, and on the record only inside the room.

Topic six