Graduated with a bachelor's and master's degree in Information Technology and Economics in France, this expert in Retail and Omnichannel serves as a senior strategic consultant for businesses. As the co-founder and former CEO of Juno and the former CEO of Hoang Phuc International, he has a wealth of experience in leadership. He is also the author of "Who Raises Your Salary," a book that ranked #1 in the Human Resource Management category & author of the book "Ban le hop kenh - Omnichannel", the first book in Vietnam about Omnichannel. An Ironman triathlete and long-distance swimmer, he currently serve as the Founder and Chairman of ScaleUP, providing comprehensive solutions to help businesses transition to Omnichannel and effectively and sustainably grow online revenue.