Thuy Chu is Chief Product Officer at Prowtech, where she focuses on product strategy, integrated O2O2O solutions, retail media innovation, and digital transformation initiatives that help brands connect with consumers across online, offline, and on-ground touchpoints.
She has 20 years of experience in digital marketing, strategic planning, platform monetization, business development, and partnership growth across media, agency, and technology platforms.
Prior to Prowtech, Thuy held senior roles at Adtima and Mindshare Vietnam, where she contributed to platform growth, digital strategy, and client projects across different industries. She began her digital career at Yahoo! Vietnam, gaining strong experience in monetization strategy, strategic partnerships, and business growth.
Thuy’s work centers on connecting strategic thinking, digital innovation, and commercial objectives to develop practical marketing solutions for brands and business partners.