Overview | MMA / Marketing + Media Alliance

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Creative Agencies - India 2023

Rank Creative Agency Network Location Region Points
1 MullenLowe Lintas Interpublic Group Mumbai India 69.6
2 Toaster Gurgaon India 53.8
3 Leo Burnett Publicis Groupe Gurgaon India 40.4
3 Leo Burnett Publicis Groupe Mumbai India 40.4
5 Cheil Gurgaon India 38.5
6 DDB Mudra Group Omnicom Group Mumbai India 24.2
7 Dentsu Creative Dentsu Mumbai India 16.1
7 Ogilvy WPP Gurgaon India 16.1
9 Tonic Worldwide Mumbai India 8.1
10 Havas Havas Group Gurgaon India 4.0
10 Ogilvy WPP Mumbai India 4.0
10 Qrius Creative Labs Mumbai India 4.0