Top Creative Agencies Global 2023
dentsu Redder
Overall rank
#6
Points
213.2
Awards won
13
Finalists
9
Best in Show
0
Gold
2
Silver
6
Bronze
5
Finalist
9
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Beyond Speedy Delivery. Because You Need More | GHTK | GHTK | dentsu Redder | Vietnam | Cross Digital Media Marketing | Smarties APAC | Finalist |
| How Biti's turns their 40th anniversary into a national and community campaign delivering a huge impact at zero media budget? | Biti's | Biti's | dentsu Redder | Vietnam | Creator / Influencer / Celebrity Marketing, Short or Long Form Video | Smarties APAC | Finalist (2) |
| How Techcombank broke ALL RECORDS of bank promotion with the new formula of PROMO-TAINMENT? | Techcombank | Techcombank | dentsu Redder | Vietnam | Instant Impact / Promotion | Smarties APAC | Silver |
| The BIG CAT that Brings You BIG LUCK | Techcombank | Techcombank | dentsu Redder | Vietnam | Customer (CX) / User Experience (UX) & Design | Smarties APAC | Silver |
| A Step Forward | Biti's | Biti's | dentsu Redder | Vietnam | Brand Purpose / Activism, Social Impact Marketing | Smarties Vietnam | Silver (2) |
| Beyond Speedy Delivery. Because You Need More | GHTK | GHTK | dentsu Redder | Vietnam | Brand Experience, Creator / Influencer / Celebrity Marketing, Short or Long Form Video | Smarties Vietnam | Silver, Finalist (2) |
| Flavored by a True Story | Anheuser-Busch InBev | Anheuser-Busch InBev | dentsu Redder | Vietnam | Cross Digital Media Marketing | Smarties Vietnam | Finalist |
| How Techcombank made the promotion A CELEBRITY itself & became the most sought after bank-made celebrity this Tet? | Techcombank | Techcombank | dentsu Redder | Vietnam | Omnichannel Marketing | Smarties Vietnam | Bronze |
| The Bank For WHY NOT? Generation | Techcombank | Techcombank | dentsu Redder | Vietnam | Creator / Influencer / Celebrity Marketing | Smarties Vietnam | Bronze |
| The BIG CAT that Brings You BIG LUCK | Techcombank | Techcombank | dentsu Redder | Vietnam | Gaming, Gamification & E-Sports, Customer (CX) / User Experience (UX) & Design | Smarties Vietnam | Gold, Bronze |
| How Biti’s a footwear brand proves its national brand position by celebrating 40 years of Vietnam progress in 1.6 seconds | Biti's | Biti's | dentsu Redder | Vietnam | Brand Purpose / Activism, Social Impact Marketing | Smarties X | Silver, Finalist |
| How GHTK disrupted the last-mile delivery category in Vietnam with the repositioning campaign of high empathy to their customer | GHTK | GHTK | dentsu Redder | Vietnam | Brand Purpose / Activism, Cross Digital Media Marketing | Smarties X | Bronze, Finalist |
| How Techcombank gamified transaction experiences, turning their bank app into the first banking entertainment loyalty hub? | Techcombank | Techcombank | dentsu Redder | Vietnam | Gaming, Gamification & E-Sports | Smarties X | Gold |
| How Techcombank made the promotion A CELEBRITY itself & became the most sought after bank-made celebrity this Tet? | Techcombank | Techcombank | dentsu Redder | Vietnam | Customer (CX) / User Experience (UX) & Design | Smarties X | Bronze |
| GEN-Z PHY-GI-VERSE | Lay's | PepsiCo | Dentsu Redder | Vietnam | Short or Long Form Video | Smarties Vietnam | Finalist |